The details matter
At Sero Watch Company we create mechanical timepieces with intention. Every curve, numeral and hand shape is designed with the eye of a collector and the mindset of a craftsman. Our inspiration comes from vintage horology, but our focus is on building watches that will outlast trends and become lifelong companions.
From heat-blued hands to deeply engraved dials, every component is shaped with care and precision. Nothing is rushed. Nothing is artificial. We let the watch speak for itself.
This is mechanical watchmaking with honesty, crafted by and for collectors.
Signature
Introducing the Signature Collection, our debut release, crafted to embody timeless elegance and horological excellence. Featuring an engraved Breguet dial, sculpted heat-blued spade hands, and a finely decorated Swiss manual movement.
Accessories
Carefully crafted accessories designed to elevate your watch and complete the overall wearing experience. Handcrafted genuine ostrich leg straps and period correct beads-of-rice bracelets with straight end-links. The perfect complements to your timepieces.
Gold Signature
Our Signature watch is a modern interpretation of classic 1930s–1960s dress watches, crafted with meticulous attention to detail. It features a metallic brushed dial with deeply engraved Breguet numerals, heat-blued spade hands and a slim 37.5 mm stainless steel case with polished and brushed finishing. Powered by the Swiss Sellita SW210-1b manual movement, it offers a 45-hour power reserve. A sapphire exhibition caseback shows off the elaboré finish of the Swiss movement. The option of a handmade leather strap or steel Beads of Rice bracelet complete this elegant, timeless timepiece.
Please Note:
By placing your order and completing payment in full, you acknowledge and agree that this is a preorder campaign subject to the following terms:
- Production will proceed only if a minimum sales threshold is reached
- If the minimum threshold is not met, your order will be fully refunded
- Once the sales threshold is reached and production is confirmed, the estimated delivery will be 5–6 months. During this period the order is non-refundable
Preorder campaign starting soon
Delivery within 6 months after sales threshold has been reached
- Strapcolor:
- Cognac
- Size:
- Small (105mm-70mm)
1-Year International Manufacturer’s Warranty
Fully insured worldwide shipping
Sero Signature collection featured in Season 2 of the Máxima series on Videoland
Watch Deck by Holme & Hadfield
